Apple makes record profits, detailed balances revealed in a press conference – Part 3

Thursday, January 26th, 2012 3:20:16 by

During its conference call with investors following the release of its financials, Apple fielded questions about its rivals, including Amazon and its Kindle Fire tablet, as well as how it stacks up against competitors in the smartphone field.

An analyst questioned whether Amazon’s $199 Kindle Fire tablet–and other low-cost iPad alternatives like it–might actually be turning people on to Apple’s iPad or making an impact on Apple’s sales.

“In terms of our competitiveness, the ecosystem for iPads is in a class by itself,” Cook said. “I think people really want to do multiple things with their tablet, and therefore, we don’t really see these limited-function tablets and e-readers [as] being in the same category.”

Cook noted that there were a number of customers that would buy what he referred to as “limited function” devices but that people who wanted to buy an iPad wouldn’t “settle” for something else.

“In terms of tablets, last year was supposed to be the year of the tablet, and I think most people would agree that it was the year of the iPad for the second year in a row,” Cook boasted. “So we’re just going to continue to innovate like crazy in this area, and we think we can continue to compete with anyone who is currently shipping tablets or that might enter in the future.”

When asked whether Apple and Google were in a “two-horse race,” in terms of market share with iOS and Android, Cook dismissed the claim.

“iOS is doing extremely well,” Cook said. “I wouldn’t say it’s a two-horse race. There’s a horse in Redmond that always suits up and always runs, and will keep running, and there are other players we can’t count out.”

Instead, Cook offered that the company continues to focus on “making the world’s best products.”

“We’ll just keep on doing that and somewhat ignore how many horses there are,” Cook said. “We just want to stay ahead and be the lead one.”

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