Mobile Phones sales decline in Spain

The economic crisis affects all levels of consumption, including mobile telephony, but with nuances. The handset sales in 2011 registered its first significant drop since the start of the recession, a decline in sales of 10% over
the previous year.

But the proportion of so-called smart phones (Smartphone’s) or high-end phones increased by 30%, according to data from Ametic (The association for the Spanish informational technology and communication centre).

Though the mobile handset sales in Spain increased to 20 million, yet it is still 10% less than last year. The existing fleet of smartphones is estimated at 18 million units, an increase of 30% compared to even the year
before.

In this sense, Spain has now become the pioneer in the global trend because the volume of global sales of mobile handsets reached 488 million, of which 63% were intelligent handsets.

Ametic notes that these data reflect the behavior experienced in Spain in 2011 marked by an economic crisis and the beginning of the decline in mobile operator subsidies for the purchase of a terminal. He also believes that last
year the market was influenced by the emergence of new devices such as tablets and tab-phone.

According to the president of Ametic, Jesus Banegas, "the fall of the mobile handset market, in any case, has been influenced with a level of turnover among the economic decline especially in Europe, who, having exceeded 40% of
the existing stock in the past, fell up to 37% in 2011, the fifth position in the EU.”

Therefore, Banegas has added that "Spain is enjoying being one of the most advanced mobile world hub."

At the end of 2011, Spain had a total of 51.6 million mobile lines, of which 31.5 million were associated with contracts and 20.1 million prepaid. In addition, 89% of homeowners had a mobile asset and 11% more than one.

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Posted by Farasat Ali on Feb 8 2012. Filed under Sci-Tech. You can follow any responses to this entry through the RSS 2.0. You can leave a response or trackback to this entry