Nokia arrives at Mobile World Congress 2012 with Lumia 610 – Part 3

“We are demonstrating the actions necessary to improve the fortunes of Nokia, very deliberately recognizing challenges, changing strategy and then executing very aggressively against that,” Elop said. “That’s the path you’ll see us continue to execute day in and day out.”

Smartphone sales may grow 39 percent this year from 472 million units, according to researcher Gartner. Android and the iPhone together accounted for almost three quarters of smartphone sales last quarter, while Nokia’s share was 12 percent, Gartner said. A billion people may use smartphones by 2016, Forrester Research said in a report this month.

The Finnish company has lost more than 60 billion Euros in market value since Apple introduced the iPhone in 2007, including a 14 percent drop on Feb. 14, 2011, the day Elop announced that Nokia would embrace Windows Phone and taper off its 10-year-old Symbian product line.

Nokia will need the U.S. market for brand credibility and emerging markets for volume. It’s preparing to sell the Lumia 900 handset with AT&T while the Lumia 710 is in shops including Wal-Mart Stores Inc. Nokia will offer Lumias in China and Latin America by July, Elop said Jan. 26. Last year its handset revenues fell in all regions except the Middle East and Africa and Latin America. The Lumia 710 costs 270 Euros.

The company introduced the Communicator, one of the first handsets to surf the Internet, in 1996. Its N8 Symbian smartphone, introduced in 2010, had a 12-megapixel camera.

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Posted by Usman Khalid on Feb 28 2012. Filed under Sci-Tech. You can follow any responses to this entry through the RSS 2.0. You can skip to the end and leave a response. Pinging is currently not allowed.