Pizza Hut Disappoints with Misleading Ramadan Offer
Sunday, August 5th, 2012 3:57:12 by Syed Hassan Bokhari
Pizza Hut Disappoints with Misleading Ramadan Offer
We in Pakistan, have become accustomed to being fooled, especially in the month of Ramadan where every single restaurant is offering an amazing iftar-cum-buffet but in the end really turns out to be a waste of money.
Don’t get me wrong, there are a number of restaurants that live up to their name and are really worth the price, but some others, like Pizza Hut, have just disappointed in a number of ways.
For one, the largest international pizza chain was never forced into introducing an iftar buffet but it was the reason people looked towards Ramadan and enjoying some quality pizza, which they failed to offer in the final two years of the deal. Pizza Hut is where someone would go, knowingly that it will cost them much more than any other pizza place, but that quality is something they will get in return.
Now sorry to say, Pizza Hut has diminished in quality to the point that it is hard to distinguish whether they are the better chain or a local eatery where I can get two pizzas for the price of one is the more viable option.
It all started a couple of years ago when Pizza Hut introduced the “All You Can Eat Pizza and Drink” special Ramadan offer, which was certainly unprecedented. People from all over Pakistan flocked to their nearest Pizza Huts and it would be impossible to see an empty restaurant during iftar time. The quality was good, the service was fast, people were happy, but unfortunately, all that was short lived.
Now disappointingly, Pizza Hut has shown that its management will in the end be of a Pakistani nature and in order to lure customers in, has been advertising fraudulent claims which has mislead the hungry and thirsty.
Their main advertisement, which can be found from time-to-time on all leading newspapers and on their website, http://www.pizzahut.com.pk/, with the words “All you can eat” still present.
For one, their claim of pizza being wasted every year is just outright bogus. Why have not other restaurants made such claims, because they at least did not drop their quality the way Pizza Hut did.
Regular Pizza Hut goers can testify to one very simple fact and that was Pizza Hut’s pizzas during the Ramadan buffets were of the worst quality. Barely any toppings, a thin layer of cheese and an even thicker crust forced people to choose the worthy of eating areas and leaving the rest.
Pizza fanatics like myself, never wanted to create piles of pizza crust but when you have to choose between just eating bread and wanting to eat what actually is meant to be on a pizza, choosing the latter is not that hard of a choice to make.
Pizza Hut is without a doubt destroying its own public image. Instead of narrowing their own profit margin, they mislead customers and offer pizza’s which even local pizza joints would look at and laugh.
No Pizza Hut and all people wanting to drop by this year, All You Can Eat and Drink is not back and probably will never be.
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Tags: All You Can Eat, buffet, Pakistan, Pizza Hut, Ramadan OfferShort URL: https://www.newspakistan.pk/?p=30364
Posted by Syed Hassan Bokhari
on Aug 5 2012. Filed under Editorial, Latest News, Opinion, Pakistan.
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I agree with everything you said about Pizza Hut’s quality going way, way down during Ramadan. I stopped going there myself. However, they promised All You Can Eat, and they provide All You Can Eat. They never promised quality (no one does).
There is NOTHING “fraudulent” or “misleading” about their claim or their advertising.. unlike your article.
I got lured into reading this rant piece because misleading of your headline, and read the entire thing to find out what Pizza Hut was lying about – only to find out that you just don’t like their quality.
I think you should practice what you preach and stop misleading people with overblown headlines. You should know better as a journalist.
Thanks for your feedback Qasim.
The main issue that arises with Pizza Hut is when you go to a place serving a pizza for double and even triple the price of local places, you obviously expect quality. No body promises quality in the form of words on advertisements but with a price, expecting the best is only but natural.
The fraudulent part about their advertisement is saying ‘All You Can Eat”. How can you say it is “All You Can Eat” when they are giving you a 9″ pizza and a salad bowl? They are deciding how much you can eat and not what they advertise. No where in the world has any business said anything like that or can say anything like that except over here due to people who fail to take a step against them and actually do something about it.
Fortunately, I’m not the only one saying this. Just visit their facebook page, and while I personally do not endorse the peoples behavior, there are hundreds of posts that are insulting the management and cursing them out.
Pizza Hut should be banned from Pakistan. Even during normal months they tend to cheat people by advertising deals on the billboards. People get a shock when they really go to Pizza hut and find out that the taxes are not included in the price that is advertised and are mentioned in smallest possible font on the advertisement.
I call it cheating and Fraud. This is not how Pizza hut works outside Pakistan. So Pizza Hut get the hell out of Pakistan before the already financially grieved Pakistani People starts breaking your windows.
there has been confusion if pizza hut is offering “All you can eat” deal or not. If you look at the hoardings, you will see “All you can eat” sign, scroll down and then only you will see “one regular pizza” deal. so yes, its definitely misleading!
oh is not only misleading advertisements but are fraud to the innocent people by pizza hut. civil society and human rights commission and law enforcing departments and cj of pakistan should take serious note of this big fraud done by pizza hut to the roza dars.