Google reaches agreement with Belgian publishers without paying

The search engine giants, Google, has reached an agreement with Belgian publishers after a six-year conflict during which the press published in that country did not appear in the search engine results.

The case began in 2006 when editors demanded Google to pay to place their results in extracts of the news, as well as photographs.
The Belgian Justice ruled in favour of publishers and demanded Google to remove content after penalizing the company of 25,000 Euros per day of delay in serving the sentence.

The deal closed in disputes, but does not involve any financial revenue for publishers and Google takes care to emphasize in the article published in their blog.

"We feel it is that we are not paying the Belgian publishers and authors to include their content in our services."

The agreement includes the insertion of advertising on Google services, "while these will optimize their use of Google advertising solutions, particularly AdWords to attract new readers." the only
point that publishers could enter money directly from the browser.

Elsewhere, Google is planning to increase the income of publishers offering their tools, "both through premium models (pay access pages, subscriptions, etc.) and through the platform advertising solutions as Ad Sense and
application Ad Exchange."

It also will help encourage interaction with readers by including the websites of the newspapers in their social network Google+, moreover, much needed activity, i.e. the editors here who would contribute their
audiences to a social network not just started.

In the official Google post collects several newspaper articles which support the theory that it is best that both parties work together but also recalls the legislative initiatives of Germany and France to which copyright
law extracts the news.

The company points out that publisher can unsubscribe from the Google search engine and News to include only a few lines of code and can also determine if they want to locate the items that have been discovered through a
the search page.

Short URL: https://www.newspakistan.pk/?p=36147

Posted by Farasat Ali on Dec 13 2012. Filed under Sci-Tech. You can follow any responses to this entry through the RSS 2.0. You can leave a response or trackback to this entry